Strategic partnership to herald exciting new era for EuramaxPosted on: April 1, 2021
Leading UK uPVC window and door manufacturer Euramax has entered a strategic partnership with Purplex, the leading full-service marketing agency in the fenestration and construction industries.
The move follows hot on the heels of Euramax’s acquisition by Modular Group Investments, and is the next step in an exciting new era for the Barnsley-based company.
Purplex will assist Euramax as it looks to build on its reputation as a leading manufacturer of fenestration products for the modular construction sector, and strengthen its brand with some of the country’s biggest Builders Merchants.
“We see this partnership as extremely timely and beneficial as we look to scale up, expand into the modular market, and enter an exciting new chapter for Euramax,” said Nick Cowley, the company’s Managing Director.
“We now have all the people and processes in place to really push the Euramax brand, and Purplex’s experience in both the fenestration and construction industries mean they are best placed to help us do that.”
With over 70 years in manufacturing, Euramax made its name in the holiday home and leisure market, before expanding into construction and modular.
And it’s the company’s service levels and delivery systems, honed using seven decades of experience, that set it apart, with Euramax currently working with MMC companies such as IIke Homes as a result.
Andrew Scott, Managing Director of Purplex, said: “The modular market is expanding all the time, and it’s clear that Euramax is well placed to meet changing customer needs and expectations.
“We’re delighted to be partnering with Euramax, and are looking forward to helping them with their growth plans at what is a hugely exciting time for them.”
For more information on Euramax, its products and the sectors it supplies to, visit www.euramaxuk.com or call 01226 361639.